Black Friday Marketing Ideas for 2021
This year, it is all about adjusting to online life because we are not really advised to go out of the house due to the pandemic. Making an online store is the first step and awaiting Black Friday is the next thing to do as making offers for the public is a huge must. Black Friday marketing is something you should really study because you would want to make a lasting impression on your prospects. Here are some Black Friday marketing ideas for 2021:
1. Social Media Marketing
There is no better way to hype your Black Friday deals than to spread the word on social media. Before that, make sure you have plenty of followers by doing some much-needed advertising. Besides, that will surely elevate your status when people see you have many followers, to begin with. Now, you can post each day leading to the actual Black Friday. Of course, your posts should contain all the products that you are planning to give at low prices so that buyers would know what you bring to the table.
2. Launch a Black Friday Email Marketing Campaign
It is one of those oldest marketing strategies that we have ever seen because it promises to be pretty effective all the time. Hence, this is why you should always take down all of the emails of your customers in the past. One way or the other, it will come into play and you’re going to prove to everyone that your store is head and shoulders above your competitors because you can sense they are pretty much doing the same thing.
3. Reduce Cart Abandonment
Believe it or not, many people add items to their shopping cart then check out without completing the transaction. Thus, better encourage them to complete the transaction by doing a variety of things. One would be to send them a reminder about that because they could have completely forgotten about it. You can also be upfront about the fees from the start because one reason that happens is they run into many fees that would end up preventing them from completing the transaction.
4. Online Billboards
It would feel great for your products to show up on ads while your prospects are playing games on their phones or watching videos on their laptops. That is exactly what My Online Billboard is going to give you the moment you make an account. You will surely be able to advertise right away and reach out to the age and demographic that you prefer.
Ready to get started marketing your black friday deals?
Now that you know how to advertise black Friday then you must take good pictures of your products so that you would make it clear to everyone that you mean business. Don’t forget to update the look of your online store in a Black Friday theme to let everyone know you have items that can be bought for less. Black Friday is always a great opportunity to make your presence felt in your industry so it would be best to not let this slip by.