How To Advertise Personal Training
Offering personal training services is a good income source if you’re an expert in the field. However, no matter how good you are, you can still find it difficult to gain clients. Thus, you have to make sure that you’re putting your name out to the world.
Today, we’ll help you with how to advertise personal training. By the end of the article, you can also expect our best recommendation for the task.
1. Offer a One-Time Free Class
Similar to food companies, you can also give a “free taste” to your potential customers. In particular, you can offer a one-time free class to those who want to have a personal training service.
This may initially seem like a waste of time. However, consider this as a way of investing effort rather than money. At the end of the session, introduce your packages. If they are satisfied with the service, you will probably get them back as an official client.
2. Ask For Referrals
If you already have existing clients, you can ask them to refer you to their friends and families. Of course, it will be nice if they can do it for free. If you have a budget, though, you can offer a referral bonus. This is like a fee that you’ll pay a client for every customer they can bring in.
3. Use Social Media to Your Advantage
Using social media sites is one of the best ways to advertise your brand. You can use Facebook, Twitter, Instagram, and likes. The most common and effective, though, is Facebook. This is because it guarantees a large user base.
If you have the time and means, consider being present on as many social media sites as possible. Doing so can better help you in building your service’s presence. It will also give way to a larger audience.
4. Start a Youtube Channel
If you like making videos, you should consider starting a Youtube channel. There, you can create videos about workouts and fitness. Then, to market your service, you can simply promote it at the end of the video. You can also just type it in the description box.
The most important thing to remember in this method is to focus on being educational. No user will watch your video if you simply make video ads about your service.
5. Open a Blogging Site
For those that don’t like videos, you can open a blogging site. Here, you will be creating articles instead. This is an excellent way to build credibility. Similar to the previous method, this should also be educational and not ad-like.
6. Collaborate with Other Fitness and Health Experts
To broaden your audience, you can work with other personal trainers. You can feature each other in your videos, articles, or even social media posts. This, however, can be hard to do if you have a small following. You have to, at least, have a reputable name in the field to get a pro to collaborate with you.
Best Way to Advertise Personal Training
All of the methods above are helpful for personal training advertising. However, if you’re looking for a convenient and effective way, we recommend My Online Billboard.
My Online Billboard will help you spread your service to the whole internet. Their service aims to “make the entire internet your billboard”.
With this, you won’t have to do anything but wait for the results. You also don’t have to worry about costs because a dollar can already get you a lot of impressions and clicks. Not only that, but they also guarantee that you’ll reach your target market.